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What is up in and around e-COMMA?
4 July 2018
On 19 June 2018 the Multiplier Event "Przyszłość zawodów w obszarze e-marketingu i e-commerce. Rezultaty projektu e-COMMA” in Wroclaw, Poland was succesfully conducted. Several experts met at Wroclaw University of Economics and discussed recent challenges. The e-COMMA project and its results meet European training needs in e-commerce and online marketing.
9 May 2018
On 25 May 2018, the new General Data Protection Regulation will be enforced in the EU. For many companies, this means a great deal of effort as the new EU-wide legislation is in some ways very different from the previous national law.
As digitalization progresses, more and more data is being stored, covering a wide range of areas: the workplace, leisure, business, digital transactions and more. All processes that run digital produce data that can be further processed in various ways.
The new legislation guarantees for the first time a coherent EU-wide processing of personal data by private companies and public authorities. The regulation also applies to non-European companies operating in the European market. For companies, the new legislation means a changeover that requires a great deal of effort as existing data sets must comply with the new regulation. The inwe regulations concern the consent to the use of data, data backup and data transparency – among others. Every person has the right to access the data stored about them, the right of rectification and blocking and the right to delete the data.
For all sides, the new legislation brings changes. This clearly shows how much job requirements will change as a result of digitization. The competence profiles developed in the project pick up on the changes brought about by digitization and help employees in the EU to prepare for these challenges and for shaping the future in the EU.
16 April 2018
The project e-COMMA deals with the question of which qualifications in the area of e-commerce and online marketing will be needed at European level in the future. For this purpose, job profiles of employees of small and medium-sized enterprises in these areas were recorded and described. The recording of activity profiles is based on the European e-competence framework (EN 16234-1: 2016). With the help of this international standard, the relevant competencies for ICT specialists and executives can be presented precisely.
On the basis of the activity profiles developed in the project, training was developed that combines online courses and face-to-face sessions. The training concept was piloted at the Wrocław University of Economics from 9.-13. April 2018. Participants from different European countries took part successfully: Poland, France, Italy and Germany.
After the training, the feedback of the participants and the trainers will be integrated in the upcoming project work. Based on the feedback, an evaluation report will be prepared. The final training concept and training materials will be developed according to that report.
The final results of e-COMMA will be presented during the upcoming multiplier events in Rome and Wroclaw. The Event in Rome will take place on July 5th. Details for the event in Wroclaw will be announced here.
„The e-COMMA Pilot training was a great opportunity for me to improve my skills in a forward-looking business segment. Wroclaw has many amazing sights and a large history, which are worth to make a visit.”
Philipp Aalken, Essen (Germany)
23 October 2017
Digitization and Communication were in the focus on the European EUKO 2017 conference 2017 in Frankfurt a. M., Germany. Digitized communication gains importance rapidly. This clearly affects various economic aspects as well. The EUKO conference focused on how business communication is influenced by the digitization and how we can face this challenge.
On 19 October 2017, Christoph Hohoff presented first e-COMMA results in a track that focused on the development and achievement of key competences in the field of digitized business communication. He introduced the work and intermediary results of the European project “e-COMMA”, including the application of thee-Competence-Framework (e-CF) that is now the European norm EN 16234-1:2016.
With special emphasis on the job role “community manager”, Christoph Hohoff introduced the field and desk research of e-COMMA. Based on the researched data, competence profiles in accordance with the e-CF were developed. The skills and competences of the “community manager” can be described with the e-CF, this job role is now applicable throughout Europe.
Based on this work, the project e-COMMA currently prepares different training courses that are to be piloted in Wroclaw, Poland in April 2018. More information will be found here.
Maciej Czarnecki, firstname.lastname@example.org
Martine Gaury, email@example.com
Enrico Messinese, firstname.lastname@example.org
Agata Austen, email@example.com
Johanna Gelberg, firstname.lastname@example.org
Co-funded by the European Union
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